Digital Marketing Institute
Digital Marketing Institute
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Digital Marketing Institute | #99 - Trends in Digital Marketing Jobs
How does the current job market look for digital marketing professionals? How is AI impacting the jobs scene?
In this episode, ⁠Will Francis⁠⁠⁠ interviews ⁠Terry Payne⁠, Global Managing Director at ⁠Aspire⁠ Recruitment and learns about: the demand for digital marketing skills in high-growth markets, cultural differences in hiring practices, the shift towards hybrid work models, and the importance of demonstrating AI skills on CVs.
They also touch on the significance of company culture, the average tenure in marketing roles (now 1.5 years!), key skills and roles for 2025, and the findings from Aspire's salary survey across the UK, US, MENA and APAC, available on the DMI website.
"We've seen a 221 % increase in marketing professionals now listing AI on their CV. Upskill yourself now... get ahead of the curve." Terry Payne
Terry's top 3 tips for jobseekers:
1. Showcasing your tangible results
2. Have realistic expectations
3. Keep upskilling
Resources mentioned:
⁠2024 Salary Guides for Digital Marketers⁠
digitalmarketinginstitute.com/resources/ebooks/salary-guides-for-digital-marketers
Follow Aspire at www.weareaspire.com/
Follow Will at willfrancis.com/
Follow and learn with the Digital Marketing Institute at
digitalmarketinginstitute.com/resources
------------------------
If you are interested in hearing more, subscribe here or follow us on Spotify:
spoti.fi/2YHVbA5
Are you interested in becoming a DMI Member? Check out the link for more info:
bit.ly/3rhXQg7
About the Digital Marketing Institute
The global standard in digital marketing certification!
The Digital Marketing Institute delivers unparalleled learning experiences. Gain an internationally recognized digital marketing certification. Develop your digital skills and advance your marketing career.
Learn world-class knowledge. Develop skills in key marketing disciplines. From PPC to SEO, Analytics, Social Media, and more.
Join our global members and get the skills that employers want and make your impact.
Why choose Digital Marketing Institute?
DMI is the proven global standard for digital marketing certification. We operate in 100+ countries and work with the global marketing teams of blue-chip brands and with the world's leading education brands.
Our programs are developed with our council of leading global marketers, so they are built and validated by industry, for the industry.
#marketingjobs #digitalmarketingjobs #marketingcareers #careeradvice #digitalmarketing #digitalmarketingcourse #DMIPRO #aijobs #digitalmarketingcareer #DigitalMarketingInstitute
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Переглядів: 71

Відео

Digital Marketing Institute | #98 - Is PPC Still Worth It?
Переглядів 56День тому
Paid search, or pay-per-click (PPC) advertising, has always been a core part of any digital marketing strategy, and a perfect complement to SEO tactics. However, with the changes in users' search behavior and the rise of AI-powered search, such as Google's Search Generative Experience (SGE), is PPC really worth it anymore? In this episode of the DMI podcast, host ⁠Will Francis⁠ talks to Brendan...
MyDMI Partner Dashboard - Onboarding Demo | Digital Marketing Institute
Переглядів 8421 день тому
This video shows a walkthrough of the MyDMI Partner Dashboard.
DMI & Aston University | University Partnership Q&A | Digital Marketing Institute
Переглядів 8228 днів тому
As a leading UK university, Aston University recognised the need to constantly keep its curriculum up-to-date and bridge the gap between academic learning and practical employability skills. Hear from Senior Teaching Fellow Francis Mulleady about how Aston University, its students and the faculty benefit from the partnership and DMI Accreditation. Visit our website to learn how we can help your...
DMI & East Tennessee State University | University Partnership Q&A | Digital Marketing Institute
Переглядів 3928 днів тому
As a leading state university, East Tennessee State University (ETSU) recognised the need to keep both their MA in Brand and Media Strategy and their Media and Communication BA & BS programs up-to-date and bridge the gap between academic learning and practical employability skills. Hear from Professor Stephen Marshall about how ETSU, their students and the faculty benefit from the partnership a...
Digital Marketing Institute | DMI - Success Stories University Partners
Переглядів 4328 днів тому
Over 80 DMI university and college partners keep their curriculum industry-aligned and elevate student employability, providing their students with a globally-recognised skills certification. Visit our website to learn how we can help your University get ahead of the game - bit.ly/4bu9Qli
Digital Marketing Institute | Choosing the Right Social Media Platforms
Переглядів 1932 місяці тому
How can you figure out which social media platforms you should be on? ⁠Emeric Ernoult⁠, founder of Agora Pulse, knows a thing or two about this. Check out the full podcast episode ua-cam.com/video/UCsKmt8ppcI/v-deo.html If you are interested in hearing more, listen and follow us on Spotify: spoti.fi/2YHVbA5 Are you interested in becoming a DMI Member? Check out the link for more info: bit.ly/3r...
Digital Marketing Institute | #96 Optimize Your LinkedIn Routine
Переглядів 1842 місяці тому
LinkedIn is 20 years old, and it's never been so popular! In this episode of the DMI podcast, host ⁠Will Francis⁠ chats with ⁠Luan Wise⁠, a long-time LinkedIn user and trainer and all-round social media consultant. They look at how you can use LinkedIn to fit your needs, the best ways to interact, comment and post, how to leverage the company page for employee advocacy, all while taking good ca...
Digital Marketing Institute | Email Marketing Tips
Переглядів 1572 місяці тому
Chris Cerra of RemoteBase shares some of the secrets to his successful email newsletter. Check out the full podcast episode ua-cam.com/video/NzlEiuoJbVo/v-deo.html If you are interested in hearing more, listen and follow us on Spotify: spoti.fi/2YHVbA5 Are you interested in becoming a DMI Member? Check out the link for more info: bit.ly/3rhXQg7 About the Digital Marketing Institute The global s...
Digital Marketing Institute | Jobs for Digital Nomads
Переглядів 972 місяці тому
Michelle Coulson of Remote Rebellion is experience in helping people from all walks of life find work in the remote and nomad world. She shares some examples with us. Check out the full podcast episode ua-cam.com/video/NzlEiuoJbVo/v-deo.html If you are interested in hearing more, listen and follow us on Spotify: spoti.fi/2YHVbA5 Are you interested in becoming a DMI Member? Check out the link fo...
Digital Marketing Institute | #95 How To Be A Digital Nomad
Переглядів 1512 місяці тому
Travel the world in this week's episode! Host ⁠Will Francis⁠⁠ peeks into the digital nomad life, chatting with Chris Cerra and Michelle Coulson. Chris founded the platform ⁠RemoteBase⁠⁠ for finding remote accommodation and Michelle built HR platform ⁠Remote Rebellion⁠ out of frustration with companies calling people back to the office. They have tips for newbies, choosing the right destinations...
Digital Marketing Institute | #94 The Evolving State of AI Search
Переглядів 1383 місяці тому
There's a lot going on with search and the effects of AI, and no-one's sure where it's all headed! One voice of reason is this week's guest, Luke O'Leary, who emphasizes the fundamentals of search marketing that won't change: good UX and optimization, understanding your audience, solid content, and testing. Luke and host ⁠Will Francis⁠ look at how the role of an SEO is changing, the latest E in...
Digital Marketing Institute Podcast | Luke O'Leary's top tips for AI Search
Переглядів 693 місяці тому
What are three top tips from VP at Neil Patel Digital, Luke O'Leary to help you weather the future of AI search? Check out the full podcast episode, ua-cam.com/video/UxTNFIFdycQ/v-deo.html If you are interested in hearing more, listen and follow us on Spotify: spoti.fi/2YHVbA5 Are you interested in becoming a DMI Member? Check out the link for more info: bit.ly/3rhXQg7 About the Digital Marketi...
Digital Marketing Institute | Rand Fishkin on the human touch in marketing
Переглядів 413 місяці тому
Rand Fishkin shares his thoughts on how the human touch has to always come through, no matter how much insights you get from data-driving marketing. Check out the full podcast episode, where we get to mine the mind of this marketing great! ua-cam.com/video/VUrP0znMBQc/v-deo.html If you are interested in hearing more, listen and follow us on Spotify: spoti.fi/2YHVbA5 Are you interested in becomi...
Digital Marketing Institute Podcast #93: Professional Services Marketing with Heart with Roy Sexton
Переглядів 2623 місяці тому
How do you market an organization made up of diverse individuals - in this case a global firm of over 700 legal professionals? We were delighted to have an insightful conversation with ⁠Roy Sexton⁠, head of marketing at Clark Hill, on how marketing can be a force for good, the overlap between B2B and B2C marketing, working on a company's personal brand, considerations about putting your marketi...
Digital Marketing Institute | Rand Fishkin on word of mouth marketing
Переглядів 593 місяці тому
Digital Marketing Institute | Rand Fishkin on word of mouth marketing
DMI & Northwood University | University Partnership Q&A | Digital Marketing Institute
Переглядів 854 місяці тому
DMI & Northwood University | University Partnership Q&A | Digital Marketing Institute
Digital Marketing Institute Podcast #92: Understand your Audience with Rand Fishkin
Переглядів 1894 місяці тому
Digital Marketing Institute Podcast #92: Understand your Audience with Rand Fishkin
Digital Marketing Institute | Kerry's top tips for AI for copywriters
Переглядів 684 місяці тому
Digital Marketing Institute | Kerry's top tips for AI for copywriters
Ahead of the Game Podcast #91: The Human Touch in AI Copywriting | Digital Marketing Institute
Переглядів 744 місяці тому
Ahead of the Game Podcast #91: The Human Touch in AI Copywriting | Digital Marketing Institute
Digital Marketing Institute | AI with DMI | GA4 and AI
Переглядів 4354 місяці тому
Digital Marketing Institute | AI with DMI | GA4 and AI
Digital Marketing Institute | Check out our upcoming GA4 Webinar
Переглядів 3135 місяців тому
Digital Marketing Institute | Check out our upcoming GA4 Webinar
Ahead of the Game Podcast #90: The State of GA4 Today | Digital Marketing Institute
Переглядів 365 місяців тому
Ahead of the Game Podcast #90: The State of GA4 Today | Digital Marketing Institute
Digital Marketing Institute | Career tip: Importance of soft skills in AI
Переглядів 725 місяців тому
Digital Marketing Institute | Career tip: Importance of soft skills in AI
Digital Marketing Institute | Career tip: Use ChatGPT for role playing
Переглядів 555 місяців тому
Digital Marketing Institute | Career tip: Use ChatGPT for role playing
Digital Marketing Institute | Don't be Lazy with your LinkedIn
Переглядів 605 місяців тому
Digital Marketing Institute | Don't be Lazy with your LinkedIn
Ahead of the Game Podcast #89: The Value of Social Media Marketing | Digital Marketing Institute
Переглядів 1525 місяців тому
Ahead of the Game Podcast #89: The Value of Social Media Marketing | Digital Marketing Institute
Ahead of the Game Podcast Episode 88: Boost Your Career in 2024 | Digital Marketing Institute
Переглядів 2216 місяців тому
Ahead of the Game Podcast Episode 88: Boost Your Career in 2024 | Digital Marketing Institute
Digital Marketing Institute | What's in the DMI's AI Short Course
Переглядів 1486 місяців тому
Digital Marketing Institute | What's in the DMI's AI Short Course
Digital Marketing Institute | AI with DMI | ChatGPT One Year on
Переглядів 4619 місяців тому
Digital Marketing Institute | AI with DMI | ChatGPT One Year on

КОМЕНТАРІ

  • @genemulu8
    @genemulu8 7 місяців тому

    It is really great to hear this!

  • @loO3ola
    @loO3ola 7 місяців тому

    thank you that is help me to how study the exam good luck for all

  • @user-ik6xv8rx4d
    @user-ik6xv8rx4d 9 місяців тому

    Ok

  • @JavierHernandez-rm2tc
    @JavierHernandez-rm2tc 10 місяців тому

    Thanks for sharing these videos. They are so useful!

  • @lameesdavids6751
    @lameesdavids6751 11 місяців тому

    Beverly Moore

  • @claudioolenzy
    @claudioolenzy Рік тому

    Hi, I would like mentoring

  • @MsKlavzz
    @MsKlavzz Рік тому

    Hmmm...Im a bit disturbed by the last part of the convo.

  • @guillaumefernandez9223
    @guillaumefernandez9223 Рік тому

    Or maybe the SEO game was rigged all along and had to change.. Even before the ascent of AI, 99% of the content out there was terrible, written only to capture traffic, not to truly inform. I dislike what's happening with AI but at least it'll have the merits of running out of business all the bad companies, marketers, etc

  • @davidjosemartinez2749
    @davidjosemartinez2749 Рік тому

    Thanks for the video it was really Interesing and helpfull hope to watch more in the future..

  • @zinaenglish1957
    @zinaenglish1957 Рік тому

    That not fair tbh not viewing the answers of your exam after failing twice And i could fail in the third so this means that I have paid money for nothing That not faiiiiiir

  • @marthanyamweda3085
    @marthanyamweda3085 Рік тому

    hie how do you find your student number I see yours is there mine isn't showing ....even the course i paid for

  • @Chris-ju5un
    @Chris-ju5un Рік тому

    I don't know why, but I thought we'd have access to notes etc for the exam. 3 hours no loo breaks etc is pretty brutal also.

  • @RuthyRuthKC
    @RuthyRuthKC Рік тому

    How long does it take to get your results when you take the exam from home?

    • @zinaenglish1957
      @zinaenglish1957 Рік тому

      Yes we don’t know when to receive the results

    • @RuthyRuthKC
      @RuthyRuthKC Рік тому

      @@zinaenglish1957 I’ve recently taken the exam from home and you get your results emailed to you after 😊

    • @senas125
      @senas125 Рік тому

      @@RuthyRuthKC Hi Ruth. Are the questions the same or completely different?

  • @henrythomas7112
    @henrythomas7112 Рік тому

    Great video! Some key points were highlighted that I hadn't heard anyone else discuss. Thank you!

  • @kamathwal3100
    @kamathwal3100 Рік тому

    Nice video! 👍

  • @random123xyz-
    @random123xyz- Рік тому

    Lord of the Rings of digital marketing what a lot to digest.

  • @filbroks7346
    @filbroks7346 Рік тому

    what do you say about writing assistants?

  • @abdulsameer1985
    @abdulsameer1985 Рік тому

    Why is your support so slow to respond to emails..Sometimes they take 1 week to reply. I'm a paid student currently enrolled in DMI Pro and when i emailed, I got a reply after a week's time. Then when i replied back, there's been no response for last 3 days!

    • @ahmedzamzami1046
      @ahmedzamzami1046 8 місяців тому

      Yō Abdul Sameer do u think this worth it pleas I would like to know your feedback

    • @abdulsameer1985
      @abdulsameer1985 8 місяців тому

      @@ahmedzamzami1046 I didn't understand

  • @passchen-fail3704
    @passchen-fail3704 Рік тому

    I hate the Antichrist!

  • @androidphone6972
    @androidphone6972 Рік тому

    I get a feel that’s this video is packed with value but I can’t retain 2% of what I’m listening. Not sure why

  • @tendairobsonchiwara7443
    @tendairobsonchiwara7443 Рік тому

    Am going to attain this in 2023

  • @BEER-boonyapong_mesil
    @BEER-boonyapong_mesil Рік тому

    🙂🙂🙂

  • @BEER-boonyapong_mesil
    @BEER-boonyapong_mesil Рік тому

    💟💟💟

  • @nathanielcormier4930
    @nathanielcormier4930 Рік тому

    Nice information

  • @sreynutsom
    @sreynutsom Рік тому

    Indeed detail, Thank you for sharing this.

  • @zarashaikh7783
    @zarashaikh7783 Рік тому

    Thanks for your knowledge sharing with us ❤️

  • @nathanielcormier4930
    @nathanielcormier4930 Рік тому

    Nice information

  • @mohamedragabmarketing
    @mohamedragabmarketing Рік тому

    Is the degree valid for people from Egypt ?

  • @muhammadaliqadir6720
    @muhammadaliqadir6720 2 роки тому

    How can we get benifit in freelancing

  • @doctor026
    @doctor026 2 роки тому

    Not getting launguage...not understand

  • @OOFGAMER_
    @OOFGAMER_ 2 роки тому

    Very helpful since I forgot lol

  • @matthewfrance3583
    @matthewfrance3583 2 роки тому

    Really great content and what a fantastic idea to detail the sections by times for ease of access - brilliant

  • @charlottewallbank9097
    @charlottewallbank9097 2 роки тому

    I completely get why you get this information but how do you actually find the information about them? How do you know they like video content/music interests/ which platform they like etc?

  • @carolannemarieadajar9335
    @carolannemarieadajar9335 2 роки тому

    Hi, I no longer have access to my exam authorization. What do I do with this?

  • @lisafisher6907
    @lisafisher6907 2 роки тому

    This was very helpful. Thank you

    • @sitharasasidharan8640
      @sitharasasidharan8640 Рік тому

      @lisa fisher How did your exam go?

    • @lisafisher6907
      @lisafisher6907 Рік тому

      @@sitharasasidharan8640 passed with 72%

    • @suzan7867
      @suzan7867 Рік тому

      @@lisafisher6907 was it hard and were the questions in quizzes? I'm taking tomorrow

    • @lisafisher6907
      @lisafisher6907 Рік тому

      @@suzan7867 my best tip is do all the quizzes at the end of each module as practice. Do them over and over….

    • @senas125
      @senas125 Рік тому

      @@lisafisher6907 Are the questions the same or completely different?

  • @divyanshupareek2345
    @divyanshupareek2345 2 роки тому

    Deletof Video

  • @patricklukephiri2138
    @patricklukephiri2138 2 роки тому

    cool video. clear and straignt forward

  • @user-iv9re9qp2o
    @user-iv9re9qp2o 2 роки тому

    جميل جدا

  • @mdsahaalam1654
    @mdsahaalam1654 2 роки тому

    nice

  • @zubayzimbo9794
    @zubayzimbo9794 2 роки тому

    @BiancaTatum asked an amazing question I would also like to find out the answer

  • @ramchandraameta
    @ramchandraameta 2 роки тому

    Thanks it helps. I have a channel, want to explore. Astrology

  • @blaylock1978
    @blaylock1978 2 роки тому

    Hi, I have passed my DMI Pro. I have linked my credentials to LinkedIn. And now, I am looking for the guidelines on how to properly update my email signature to reflect this and also where to access the logo/credentials for my portfolio. Thanks in advance.

  • @godsoulkarna1947
    @godsoulkarna1947 2 роки тому

    Good presentation and very informative 🙌🏻

  • @darleneevanoff6373
    @darleneevanoff6373 2 роки тому

    Love this! Gives me a great insight into what to expect when I take the course! Thank-you for providing this!

  • @tranothealthskincareglowin1029
    @tranothealthskincareglowin1029 2 роки тому

    I only have a phone can this be done?

  • @lopesemartomdr3890
    @lopesemartomdr3890 2 роки тому

    nice

  • @waltertenorio7402
    @waltertenorio7402 2 роки тому

    Solo tener una presencia online no es la respuesta correcta. El mundo digital tiene herramientas que ayudan a generar venta directa en piloto automático. Tu vendedor que trabaja 24/7. Conoce más Aumenta las ventas con apoyo de Mio Agencia digital Algunos de nuestros proyectos Anuncios Social Media Website contenido en redes sociales

  • @vaghamshighughabhai8517
    @vaghamshighughabhai8517 2 роки тому

    GGB d n.

  • @podilajyothi8517
    @podilajyothi8517 2 роки тому

    We 8z up

  • @berniceroberts4634
    @berniceroberts4634 2 роки тому

    Thank GOD for U n ur understanding